Press Release: Mt. Beautiful Announces Two New Sales Assets

Karl Ziegler

For Immediate Release

Mt. Beautiful USA Announces Two New Sales Assets

Benicia, September 19, 2018 - Mt. Beautiful USA, the import, sales and marketing company owned by Mt. Beautiful New Zealand, welcomes its new National Sales Manager Karl Ziegler along with a new partnership with Aurora Wine & Spirits.

Effective Aug 17th 2018 Karl will oversee and direct the development and implementation of a comprehensive national sales strategy for the company’s wine brands. Karl’s 20 plus years’ in the wine industry started in 1996 as Sales Representative for Southern Wine & Spirits. He’s since held numerous sales roles on both the distributor and supplier sides of the business, bringing a wealth of distributor management and brand growth strategies that will serve Mt. Beautiful well.

Mt. Beautiful has also partnered with Jim Moeller of Aurora Wines & Spirits to leverage his nationwide network of supplier reps to help Mt. Beautiful grow new accounts and more effectively manage existing relationships. Jim and his team of representatives will report to Mt. Beautiful’s Regional Managers who will in turn direct them on how to best optimize their local knowledge and contacts in effort to grow Mt. Beautiful’s distribution and forge new sales channels.

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